BYD Auto Launch

New interface, new interpretation

 

The digital team of Shenzhen Satellite TV&Tianqing has customized the production scheme for the domestic automotive leading brand "BYD" brand, fully understanding the basic core shape of the dragon face. In terms of the use of elements, it mainly selects "dragon scale" as the design element, extending the overall visual experience, using a diamond shaped "dragon scale" structure from spatial design to visual elements. Through the virtual production of UE5, the launch event was "moved to outer space", bringing a new BYD Han series product "Moon Super Launch" to the audience.